18 July 2013

Integrated Success Principles - Adding the 5 Secrets of Richard Branson

Does 5 Secrets for Starting a Business from great man like Richard Branson add any new knowledge to what I already known? I can tell when I have a existing knowledge base of wisdom on success. 
The Five Secrets to Starting a Business written by Richard Branson in his book "Like a Virgin: Secrets They Won't Teach You at Business School" is integrated to my "Integrated Success Principles v8" mind-map for a comprehensive and concise secrets for success. This illustrates how we can grow our knowledge through building mind-maps. 
Friends in Facebook lead me to the book "Like a Virgin: Secrets They Won't Teach You at Business School" by Richard Branson.  In the book, he mention 5 secrets for starting a business. It immediately strikes a nerve (brain or neuron) that it will be great if I can integrate them into my existing "Integrated Success Principles". I can then discover whether there be anything new.

The Five Secrets for Starting a Business
Here is the mind-map:

Some of the branch headings could be unclear, like point 5 Be Visible. On reading the text of the book, Visible means don't stand at the desk but to go out and interact with staff, customers and others. It includes listening to them, taking notes and taking action. So I change the heading to "5 Be Visible - interact, listen, act" to make the point clearer. Point 4 Lead by listening is more about not imposing one's ideas on others. It is about listening and having a debate of ideas to getting buy-in. It then goes even further into praising others. So, I changed it to read "4 Lead by Listen and praise too". Point 3 on pride is about the pride from associating with working for a good and reputable company. There is the motivation to do well and not to let the company reputation and image down. So I think it is about having or building up a good brand or image. 

Adding into the Grand Integrated Success Principles Mind-Map:
I can easily find similar statements by others in the v8 map. However, I think I like to emphasize "Branding" in the new map. In the v8 map, branding was included under communications. But I think it is important enough to bring it out of communication and stand out as a main topic.

The Version 9 Integrated Success Principles Mind-Map:
So, here is the latest mind-map that includes Branson's five secrets. There isn't anything new that I did not know before, but does cause me to bring up 'Branding' as an important point. Branson's points are highlighted in green in the map. You can read about other masters' quotes too to get a better overall and more detailed picture. 

I hope this is a good illustration for knowledge building over time using the mind-map concept.

Lim Liat (c) 18 July 2013

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